Position Description
This opportunity is a full-time position located in Middletown, NJ for an experienced marketing coordinator that thrives in a fast-paced environment to learn and grow with an expanding boutique creative agency. This cross-functional role is responsible for coordinating and executing marketing campaigns and projects across internal teams, third-party vendors, clients, and other key stakeholders. Salary is based on experience. Benefits available.
Core Responsibilities
- Work cross-functionally with content writers, designers, front-end developers, third-party vendors, and clients to produce and execute marketing campaigns
- Execution and management of email, social, and content marketing campaigns in CMS and marketing automation software
- Campaign reporting using a variety of analytics reporting tools including Google Analytics, Hootsuite, and native social platform analytics
- Managing marketing and content calendars and ensuring that the cadence of regular communications and campaigns is maintained
- Managing digital assets, configuring automated campaign workflows, and contact list management and segmentation
- Project manage transactional client requests by driving predefined internal workflows from intake to handoff of completed deliverable
Tasks and Scope
Basically, you’re going to send some emails, build some newsletters, post some blogs, manage some small campaigns, support large projects, and handle other repetitive tasks for our retainer clients, including:
- Gathering and communicating requirements for projects
- Posting and promoting blog articles, press releases, and other content on our clients’ sites and social networks
- Coordinating, building, and sending marketing emails and newsletters
- Promoting and managing the registration workflows for webinars and events
- Website updates
- Assisting the Marketing Manager in building and running demand generation campaigns
- Managing requests from clients for simple design projects like branded images, icons, secondary marks, collateral, and signage
- Regularly communicating and interfacing with clients
Desired Traits
The person that best suits the position will bring to the table their experience, creativity, and skills to help us expand our agency capabilities and provide insights that will add value to our client relationships. Some traits we’re looking for:
- Organized with great attention to detail
- Excellent time management skills for managing deadlines and priorities
- Strong interpersonal and relationship management skills
- Good balance of creative and analytical nature
- Passion for what you do and the industry in general
- Current on trends and best-practices
- Attentive and anticipatory toward the needs of clients
- Able to be a pit bull when necessary
- Did we mention organized with great attention to detail? Shit gets crazy here sometimes
Requirements
- Minimum 3 years marketing coordinator or similar experience
- CMS and marketing automation platform experience
- Experience with Google Analytics
- Knowledge of email marketing and content marketing best practices
- Some project management experience, KanBan or Waterfall experience a plus
- Account management experience a plus
- Some experience with HTML and CSS
- Some experience with Creative Cloud
- Experience in the telecom or IT industries a huge plus
Next Steps
Email your resume, your portfolio or work samples, and salary requirements to shawn@root23agency.com. We’ll set up a phone interview. Anyone making it past the phone interview will be called in for an in-person interview. Following that, qualified candidates being considered will be asked to demonstrate their knowledge and proficiency by completing a small project. Those candidates will be paid for their time.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
